Keep surprising customers with your restaurant mobile app!
Starbucks made $1.6 billion out of they’re total $10 billion revenues from mobile. These numbers are huge – aren’t they? These numbers reflect how mobile apps have become a big part of the marketing plan for top names in the restaurant industry. And, this is just one example; there are plenty of others who are following their footsteps.
But, how do they do? Do they just create a food ordering app and people start ordering? What is it that they do to attract their customers and what can you do to follow them with your restaurant app?
Here are a few things that might help you get an answer:
• Create offers for special days
People love offers and discounts. Your restaurant mobile app is a great way to offer discounts for special occasions. For instance, like the recently concluded 4th of July celebrations. You must have offered some special discounts for people coming to your restaurant during the day.
But did you offer the same on your mobile app? If you have a mobile app, then follow this rule religiously – create special offers for your mobile app users on these special days.
• Send push notifications for offers
Creating offers is not enough; the users must get to know about these offers as well. This is where marketing comes into the picture. Market your offers for the existing customers by sending push notifications about these promotions.
Mobiles are a great way to make your presence felt and leave your name etched in the mind of a person. Make the most of it by constantly reminding people that you are here with special deals to make their holidays and special days even more special!
• Keep updating the menu
Another great way is to offer something new to the customers every time they open your app is by upgrading your menu in the mobile app from time to time. Make sure that the user does not get bored looking at the same things over and over again.
Great user experience is what is going to keep your customers hooked up to the app, so make sure they get one. Keep upgrading the menu, not just in your restaurant but in the app for the restaurant as well.
• Send reminders for important days
Another important thing you can do to make the user experience great is to send them reminders on important days like the final of a big sports tournament and the discounts and offers you are offering them for the day. Also, don’t forget to remind them to order early as there are chances of increased demand for service as well.
All this keeps the customer in the loop and makes them feel special, letting them know that you value their business. In short, this is a great way to make use of special days to boost your sale and at the same time win the heart of your customers.
There is a lot that you can do to offer something to your customer from time to time. All you need is a well-developed mobile app and a developer who can help you keep updating the app with these changes we’ve mentioned above.